The popularity of video content is on the rise, especially among internet users between the ages of 18-35. And YouTube is the number one platform for video content today. With the linking of YouTube with AdWords, any PPC agency will have an incredible opportunity to reach out to millions of YouTube viewers through creative, effective video ads. […]
Do you have call tracking set up for your PPC campaigns? Google Analytics can provide a wealth of information about a customer’s sales journey on the web. But what about leads who come to you via phone? That’s where call tracking comes in handy for PPC management services providers. Here’s everything you need to know […]
When running a Google AdWords campaign, you do not need to spend hours trying to figure out the effectiveness of your campaign. It needn’t be so tedious. If you know exactly what to look for during your White label PPC audit, tweaking a campaign only takes a few minutes. The real challenge is in knowing […]
With their flexibility and easy application, responsive ads are currently rocking Google remarketing campaigns and Display campaigns for good reasons. Here’s everything you need to know to get a comprehensive overview of these ads. #1 Offer Greater Flexibility Responsive ads automatically modify their size, appearance and format to fit different ad spaces. A responsive ad campaign might […]
Do you want the best out of your PPC ad campaign? Are your ads, conversion-oriented? Do the numbers of visitors match your desired conversion goal? One of the most important aspects of white label PPC services is optimization of conversion rates. It requires extensive use of resources and time and most definitely testing, where even […]
Interested in a smart strategy recommended by a PPC management expert to increase the accuracy of your PPC targeting and profitability of your PPC account? Launch a PPC campaign in another language! It doesn’t matter if your optimization goal is leads, sales or anything else, this move can increase account performance provided you have a […]
